Chery TIGGO 7 PRO MAX: 5-Star Safety
Chery, a prominent global automotive brand, has proudly announced that its TIGGO 7 PRO, recently launched in Australia (introduced as the Tiggo 7 Pro Max in South Africa), has achieved a coveted 5-star safety rating from the Australasian New Car Assessment Program (ANCAP) in Australia. The TIGGO 7 PRO Max debuted in South Africa in November and was warmly received by the market.
This 5-star ANCAP safety rating is a testament to Chery's unwavering commitment to automotive safety excellence, ensuring the highest level of protection for its customers and fellow road users. ANCAP, renowned for its rigorous and impartial vehicle safety evaluations, conducted thorough assessments to evaluate the safety performance of Chery's TIGGO 7 PRO.
The TIGGO 7 PRO achieved impressive scores: 88% for Adult Occupant Protection, 87% for Child Occupant Protection, 72% for Vulnerable Road User Protection, and 86% for Safety Assist.
Verene Petersen, Marketing Manager for Chery South Africa, expressed their delight at receiving the prestigious 5-star ANCAP safety rating, emphasising Chery's strong focus on Safety. This recognition underscores their steadfast dedication to delivering vehicles that adhere to strict safety standards, providing their customers assurance and peace of mind.
Chery has experienced a significant surge in demand for its entire range of vehicles following recent model introductions, including the new MY23 Chery Tiggo 8 Pro MAX, the Tiggo 4 Pro LiT, and the Tiggo 7 Pro MAX. Both Pro MAX models have set a new benchmark for quality, technology, and performance in the mid-range SUV market.
For example, the Tiggo 7 Pro MAX offers features like all-wheel drive, an Ai-optimised camera array providing a bird's-eye view during manoeuvres, and even the option to eliminate the car from the picture to show the ground below. Additionally, the Tiggo 7 PRO Max AWD variant is equipped with a Driver Monitoring System (DMS) to assess driver alertness and provide alerts in case of distraction or fatigue.
Furthermore, the vehicle boasts a mighty 145 kW 1.6 TGDI engine, covered by a remarkable 10-year or one-million-kilometre warranty, and a range of Chery Extender products, including extended service plans and full warranties, adding to its appeal among South African vehicle buyers.
On the other end of the performance and price spectrum, Chery's new Tiggo 4 Pro LiT, introduced in South Africa in November, caters to value-conscious customers, expanding the brand's reach in the market.
Chery is a renowned automotive brand with a global reputation for innovation, style, and performance. With a rich history spanning over two decades, Chery has established itself as an industry pioneer. Known for producing technologically advanced and visually striking vehicles, Chery offers various models to suit different lifestyles and preferences. Each Chery vehicle reflects the brand's passion for pushing boundaries and redefining the driving experience.
Also worth a look: the Chery Tiggo Cross: A Value-Packed Contender with Premium As and the Chery's Remarkable Achievements in 2023 and future ambitions.
FAQ
Q: What does the Chery Tiggo 7 Pro Max cost in South Africa?
The Chery Tiggo 7 Pro Max starts at around R459,900 for the FWD variant and goes up to approximately R519,900 for the AWD model, making it a solid mid-range SUV option that won't break the bank.
Q: Is the Chery Tiggo 7 Pro Max worth buying?
Absolutely, especially if you want a feature-packed SUV with genuine 5-star ANCAP safety credentials at a price that undercuts the German competition by at least R100,000.
Q: What safety features does the Chery Tiggo 7 Pro Max have?
The Tiggo 7 Pro Max earned its 5-star ANCAP rating with 88% for adult occupant protection, 87% for child occupant protection, plus advanced features like a Driver Monitoring System and comprehensive airbag coverage.
Q: How does the Chery Tiggo 7 Pro Max compare to competitors?
It punches well above its weight with AWD capability, 360-degree cameras, and premium tech features that you'd typically find in SUVs costing R200,000 more from established European brands.
Q: What engine does the Chery Tiggo 7 Pro Max use?
The Tiggo 7 Pro Max comes with a turbocharged 1.5-litre petrol engine producing around 115kW, paired with either front-wheel or all-wheel drive depending on the variant you choose.
Should You Buy It?
Yes, the Chery Tiggo 7 Pro Max is absolutely worth buying if you're after a proper family SUV under R550,000 in South Africa. At R459,900 for the FWD and R519,900 for the AWD, it's the best value-for-money mid-size SUV you can buy right now. That 5-star ANCAP safety rating isn't just marketing fluff, it's genuine peace of mind that your family is protected. You're getting features like all-wheel drive, 360-degree cameras, and a Driver Monitoring System that German rivals charge an extra R200,000 for. Sure, Chery might not have the badge prestige of a BMW or Audi, but your wallet will thank you, and frankly, reliability has improved dramatically. The Tiggo 7 Pro Max represents the sweet spot where Chinese engineering meets global safety standards without the premium price tag.
