Peugeot Landtrek: A Legacy Revived
Evoking memories of the iconic Peugeot 404 and 504, the Peugeot Landtrek bakkie stands as a rugged and capable vehicle that has caught the attention of even the most dedicated enthusiasts. It embodies everything needed to turn every journey into an adventure.
Across the sun-drenched heartlands of Africa, where vast savannas meet rugged wilderness, a workhorse has endured the test of time, resonating with the essence of the continent. The Peugeot 203, 403, 404, and 504 bakkies were more than mere means of transportation. For decades, Peugeot's relationship with Africa became integral to thousands of lives, symbolising resilience and adaptability in some of the most demanding environments.
These vehicles earned a stellar reputation across the continent: from the 404, known for its economy and durability, to the legendary and nearly unstoppable 504, which claimed victory in the 1984 African Rally Championship. Peugeot's yesteryear LCVs captured Africa's hearts, earning the title "Lion of Africa."
Fast forward several decades, Peugeot has experienced a revival, leveraging the legacy of its predecessors to re-enter the bakkie market. Born from the DNA of its ancestors, the Peugeot Landtrek carries forward the tradition of vehicles that served as steadfast companions on journeys to new horizons, attracting the attention of enthusiasts.
"In today's ever-changing market, balancing fuel efficiency and meeting consumers' needs and passions is crucial. The Landtrek achieves this balance, blending performance and economy to offer a compelling proposition for even the most devoted bakkie enthusiasts," says Deidre du Plessis, Head of Corporate Communications at Stellantis South Africa, the parent company of Peugeot.
The Landtrek features an impressive 1.9-litre 4-cylinder turbodiesel engine that delivers a robust 110kW and 350Nm of torque while maintaining fuel efficiency, consuming only 8.9l/100km of diesel in the Allure 4x2 variant and 9.1l/100km with the 4action 4x4. Combined with its 6-speed automatic transmission with Sequential, Sport, and Eco modes, the Landtrek reaches speeds beyond 120km/h.
"As South Africans increasingly embrace outdoor experiences, from off-road adventures and mountain biking excursions to cross-country road trips, the Landtrek is purpose-built to handle all scenarios. It boasts the most spacious load in its segment. It can accommodate sizable loads with its 500mm depth and 1.22m width between the wheel arches, large enough even for a standard wooden pallet," explains du Plessis.
The Landtrek excels on and off the road, not limited to its 4x4 version. It features a ground clearance of 235mm and a wading depth of 600mm. The 4x2 offers optimised traction with a low-ratio transfer box and mechanical rear differential lock. It can navigate challenging terrain thanks to its high-rise and multi-grip tires.
The Landtrek's design prioritises off-road capabilities, with reduced overhangs for improved approach and departure angles, including a side slope angle of up to 42° in the 4x4 variant.
"Technology takes centre stage in the Landtrek, with a 10-inch multimedia screen enhanced by one to four integrated cameras. These cameras greatly assist in navigating urban environments and off-road situations. In the 4-action 4x4 version, the off-road camera with 360° vision provides drivers with a clear view to conquering obstacles and tight spaces, automatically activating when obstacles are detected," adds du Plessis.
Peugeot's commitment to crafting vehicles that resonate with South Africans and investing in the country is evident. Stellantis South Africa recently announced an R3 billion investment to establish a state-of-the-art manufacturing facility in Coega, Eastern Cape, with local production of the 1-ton bakkie planned for 2026. This initiative aims to support the employment of over 1,000 people, demonstrating a commitment to sustainability and care.
"The Peugeot Landtrek represents a connection between the past and present. It bridges the heritage of Peugeot's legendary off-road vehicles with modern innovations, offering a clear vision of adventures that await in South Africa's uncharted territories. It's not just a vehicle; it's a symbol of endless possibilities in pursuing new horizons," concludes du Plessis.